RAKEZ GROWTH SERIES

DON’T JUST TELL IT – SELL IT: BRAND STORYTELLING & CONTENT THAT CONVERTS

JULY 23, 2025

9:30 AM to 11:30 AM
RAKEZ Compass Coworking Centre

This session was buzzing with energy and powerful insight and has turned out to be one of our most talked-about events yet! 🔥

Whether you’re refining your brand, creating content that connects, or simply looking for your next big inspiration – this session delivered.

The Speakers
Dan Brown Co-Founder, Formulate Creative

Dan Brown
Co-Founder, Formulate Creative

A UK-based designer with over 12 years of experience, Dan brings bold ideas to life with speed and precision. He’s led creative projects for major Middle East clients like Jumeirah, Mashreq, and Abu Dhabi Government - turning complex briefs into standout brand, print, and digital designs.

Muhammed Zeeshan Haider Head of Marketing, Communications & CX, Al Wathba Insurance

Muhammed Zeeshan Haider
Head of Marketing, Communications & CX, Al Wathba Insurance

Head of Marketing, Communications & CX, Al Wathba Insurance A marketing strategist with the right skill-set to lead brands from obscurity to stardom. An active member of the American Marketing Association, and an alumnus of Saïd Business School, University of Oxford. He has a decade-long diversified marketing experience, a master's degree in marketing, and a proven track record of making brands shine. Experienced in leading marketing and digital sales efforts across Middle East, South Asia, Europe & Africa.