Scaling a business isn’t a straight path – it’s full of unique challenges, tough decisions, and constant balancing between growth and stability. In this dynamic session, two seasoned entrepreneurs shared their real-world journeys: the challenges, mistakes, and triumphs that shaped their success.
George Emiris is COO of GRS, with 30 years’ experience across corporate and entrepreneurial ventures. Having led insights strategy at Disney and Miral, and co-founded agencies in Europe and the UAE, he helps organisations grow through data, insight, and customer experience.
Dan Bolton is an internationally recognised leader in the global events industry, celebrated for producing some of the world’s most iconic live experiences, from Olympic and FIFA World Cup ceremonies to the inauguration of the Louvre Abu Dhabi. With over two decades of expertise spanning creative direction, large-scale production, and international broadcasts, he has held key roles with agencies such as Jack Morton, Done+Dusted, and FiveCurrents. As Founder of BE Creative, Dan continues to set new benchmarks in experiential storytelling, blending bold creativity with strategic precision to deliver unforgettable events that inspire audiences worldwide.
